2 to 6 December 2024 | Perth, WA

Jon Gregory from Vitruvian

Born and bred in Western Australia, Vitruvian aims to modernise strength training, moving away from traditional metal weights to a cutting-edge system that uses electromagnetism to create tension.

Key Insights:

  • No more metal weights. No more barbells. No more dumbbells.
  • Experience the allure of tension cables, regulated 1,000 times every second.
  • Embrace the thrill of fighting against pure electricity, courtesy of state-of-the-art electromagnetism.
  • Perth, Western Australia is a great place to found a technology company.
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Here is Jon Gregory, Founder and CEO of Vitruvian, a revolutionary fitness technology equipment using electromagnetism.

Vitruvian brings strength training out of the dark ages, from pushing metal around and fighting gravity by applying actual technology and the best of modern technology into the industry. Why just push metal when you can harness the power of technology?

And Perth isn’t just their home; it’s their advantage. With the heart of South East Asia’s manufacturers in the same time zone, they guarantee the blend of innovation and quality.

Founder Backstories is an all-new series of interviews with prolific Western Australian startup founders, designed to inspire fellow and future entrepreneurs to build a scaleable business in WA.

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