8 - 12 December 2025 | Perth, WA
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Weird Growth by Ammo Marketing #42 – with Kevin Brown – Navigate Market Cycles with Agility, Intelligence, and Drive

Kevin Brown, the Chief Operating Officer of Icetana, provides information about the AI-powered software that transforms camera footage analysis.

Key Insights:

  • Harnessing Artificial Intelligence and Machine Learning to develop software that can efficiently detect and filter motions and activities that occur, enabling operators to focus on unusual behaviour in a more timely manner.
Go to the next podcast | Growth within limits: A journey from vision to execution – with Jesse Emia

On This Episode:

We sit down with Kevin Brown, Chief Operating Officer of Icetana, the AI-powered software that transforms camera footage analysis. Discover how their innovative solution filters routine motion and enables operators to focus on identifying and responding to unusual behaviour. Gain valuable insights from Kevin’s entrepreneurial journey, including his experience in project managing at Virtual Gaming World. Kevin also discusses A/B testing, navigating market cycles, and how he found the right price point with Nearmap (Google Maps on steroids).

Problem:

Organisations are running with thousands of cameras and are unable to track all unusual behaviour that is occurring. Their largest client has 8,000 cameras with 24/7 footage.

Solution:  

Harnessing the power of Artificial Intelligence and Machine Learning, Icetana software effectively detects and filters routine motion, enabling operators to focus on unusual behaviour.

One big piece of advice:

There is no excuse to be ignorant about a subject when you can read, watch YouTube, listen to a podcast or even ask Chat-GPT.

Show & tell:
https://www.nearmap.com/au/en 

https://www.vgw.co/

https://www.icetana.com/

https://chat.openai.com/

More on: WeirdGrowth